|
Post by account_disabled on Nov 23, 2023 6:16:13 GMT
Organize the text into paragraphs. Use bold to highlight important keywords and concepts. Use bulleted lists and tables. Insert internal anchors and links in the text to facilitate user navigation. The length must be appropriate to the topic covered: it is not always the longest content that ranks highest but the one that best responds to users' needs. From an SEO point of view, don't forget to use H1, H2 etc tags for titles and subtitles and to insert your keywords into the text. 3. Choice and use of keywords. The choice of keywords is a factor of fundamental Special Data importance for optimizing a site for search engines. Before writing your content, study user searches to identify the keywords most used by your target on the topic to be discussed. Some advice: Use keywords in the first 100-150 words of the text. Enrich the text with synonyms of the identified keywords. Place keywords in the text as naturally as possible. Avoid "keyword stuffing" , i.e. the forced insertion and repetition of keywords. Read also “ Keywords and keywords. What are they for? How to choose them? “ 4. Image optimization We often forget that images are also content and as such it is. important that they respect the optimization requirements to obtain correct indexing and good positioning. The use of images is of fundamental importance: web pages with at least one image have better performance, images help the reading of the page (especially if it is rich in content) and the use of correctly optimized images influences the ranking of the site . What to do to optimize images: Choose a name that is descriptive and in line with the contents of the page Insert appropriately sized images
|
|