Post by account_disabled on Mar 5, 2024 8:12:34 GMT
The opportunity to allow your customer and partner channel to learn from each other, syndicate your product content, or to quickly educate them is at hand. See how channel marketing can benefit from social. Human Resources: Now, with websites like Glassdoor.com employees can rate their experience at an employer, and even gauge the quality of leadership. HR professionals know they must build internal communities to allow and encourage employees to connect to each other. They also should extend existing behavior guidelines or disclosure policies to include the social domain before a crisis emerges. Recruiters have been using social tools to find candidates such as LinkedIn, Google Searches, and scanning blogs.
Product Development: Engineering, R&D, and other Indonesia Telegram Number Data product or service creation teams recognize that customers are talking about their products and making suggestions in websites such as UserVoice, or Linkedin or Yahoo answers and need to envelope customer feedback and factor into the product lifecycle. Support: Client service teams must reach customers where they are (like BestBuy or Comcast in Twitter) to support customers, as well as use social tools within their own companies to provide an opportunity for customers to self-support each other, or develop a collaborative knowledge base that can be shared between customers and support teams. Support teams should fix their existing support issues –not just respond in Twitter as it teaches customers bad habits.
Executives: Often the job of great leaders is to listen and communicate. These tools amplify each of these behaviors and can be used to listen to employee and market insight, as well as communicate back to them. John Chambers, Cisco’s CEO has an internal blog in which he communicates to employees on a regular basis. I certainly didn’t get every department and look to you to fill in the gaps for the opportunities and risks for those that I listed above or those I missed. A few years ago, I created this diagram of how social can impact the product lifecycle, it’s finally become relevant. Leave a comment below of some departments that I missed, and the opportunities and risks to each. Update: Kirsti attending the event, and has more notes from the presentation. She notes the changes that companies must prepare for: disparate websites, internal rebellions, and developing long-term plans.
Product Development: Engineering, R&D, and other Indonesia Telegram Number Data product or service creation teams recognize that customers are talking about their products and making suggestions in websites such as UserVoice, or Linkedin or Yahoo answers and need to envelope customer feedback and factor into the product lifecycle. Support: Client service teams must reach customers where they are (like BestBuy or Comcast in Twitter) to support customers, as well as use social tools within their own companies to provide an opportunity for customers to self-support each other, or develop a collaborative knowledge base that can be shared between customers and support teams. Support teams should fix their existing support issues –not just respond in Twitter as it teaches customers bad habits.
Executives: Often the job of great leaders is to listen and communicate. These tools amplify each of these behaviors and can be used to listen to employee and market insight, as well as communicate back to them. John Chambers, Cisco’s CEO has an internal blog in which he communicates to employees on a regular basis. I certainly didn’t get every department and look to you to fill in the gaps for the opportunities and risks for those that I listed above or those I missed. A few years ago, I created this diagram of how social can impact the product lifecycle, it’s finally become relevant. Leave a comment below of some departments that I missed, and the opportunities and risks to each. Update: Kirsti attending the event, and has more notes from the presentation. She notes the changes that companies must prepare for: disparate websites, internal rebellions, and developing long-term plans.